Customer Profile
| Client | Dahua Technology Turkey |
| Partner | Gümüşdoğa Su Ürünleri |
| Industry | Aquaculture / Marine Operations / Modern Security |
| Project Scale | 6 marine stations across Turkey · Solar-powered · AI-enabled · Remote-operated |
| Export Reach | 45+ countries |
| Location | Turkey (multiple coastal regions) |
| Services by ICW | Corporate Video Production · Success Story Development · B2B Content Storytelling |
The Challenge
Keeping Watch Over the Sea — From the Shore
Gümüşdoğa Su Ürünleri is one of Turkey’s established aquaculture producers, operating fish farms across multiple coastal regions and exporting to over 45 countries. Managing the security, monitoring, and feeding operations of marine fish farms is fundamentally different from any land-based security challenge — and the technology requirements are in a category of their own.
The environment is unforgiving. Marine cages sit offshore, exposed to open water, shifting weather, strong currents, and saltwater corrosion. Running conventional power infrastructure to these locations is not feasible. Cabling to the shore is impractical. The conditions that make aquaculture productive — deep water, distance from the coast, exposure to the elements — are exactly the conditions that make standard surveillance technology fail.
Gümüşdoğa faced a set of compounding operational problems that previous systems could not solve.
Six geographically dispersed marine stations operating without reliable monitoring. With six separate farm locations spread across Turkey’s coastline, the company needed real-time visibility across all sites simultaneously — from a single control point on land.
No viable power infrastructure at cage locations. Offshore cages cannot be connected to the electrical grid. Any surveillance or monitoring system deployed there had to be entirely self-sufficient in terms of power.
Boat detection and perimeter security in open water. Unauthorized vessel access to fish farm cages is a real operational and commercial risk. The surveillance system needed to reliably identify and alert on approaching boats — at sea, in variable light conditions, in weather events.
Remote feeding operations with no personnel on site. Gümüşdoğa wanted to be able to feed fish across all six cage locations simultaneously, from a single point on land, with no staff physically present at the cages. This required a camera and network system reliable enough to conduct precision feeding operations remotely, in real time.
Durability in harsh marine conditions. Previous surveillance systems had failed primarily due to inadequate technical support and hardware that could not withstand sustained exposure to saltwater, humidity, and physical movement from waves and current. Every failure meant operational downtime and maintenance costs.
“With our previous surveillance systems, there was a significant lack of technical support. That is no longer the case. We can get technical support 24 hours a day, seven days a week, whenever we need it — and when products need maintenance, we get fast solutions. They stand fully behind their products.”
— Mert Deveci, Security Camera Maintenance and Management Specialist, Gümüşdoğa Su Ürünleri
The IncreaWorks Solution
Making an Invisible Story Visible to the B2B Market
The operational achievement at Gümüşdoğa was technically remarkable — but it was happening in one of the most remote and visually compelling environments imaginable, with no documentation that corporate buyers or procurement teams could evaluate.
IncreaWorks was engaged to change that. The goal was to produce a professional success story video that captured both the technical reality of the deployment and the human story behind the decision to choose Dahua — structured specifically to function as a B2B trust asset, not a product advertisement.
Story Architecture and Script Development. IncreaWorks structured the narrative around the specific challenges a marine aquaculture operator faces and the concrete ways the Dahua deployment addressed each one. The script was built to speak directly to B2B buyers in industries dealing with remote operations, harsh environments, and infrastructure-constrained deployments — not just aquaculture, but any sector where standard solutions fail at the edge.
On-Site Video Production. The production team shot on location at Gümüşdoğa’s coastal operations, capturing the actual marine environment — the cages, the water, the landscape — that makes this story visually distinctive and operationally credible. Mert Deveci, the company’s Security Camera Maintenance and Management Specialist, speaks directly to camera about the specific technology challenges, the Dahua solution, and the operational outcomes.
Post-Production and Platform Delivery. The completed video was produced and delivered for publication on Dahua Technology’s official global YouTube channel, positioning the Gümüşdoğa deployment as an international reference case for AI-powered, solar-driven surveillance in marine and remote environments.
What Was Deployed Across Gümüşdoğa’s Six Marine Stations
AI-Powered Thermal Camera Systems. Dahua thermal cameras were deployed across all cage locations, providing high-resolution imaging and temperature-sensitive detection in conditions where conventional cameras fail. The AI-assisted detection system enables reliable boat identification in open water — a capability Gümüşdoğa describes as one of the most frequently used features in daily operations.
Solar Power Infrastructure. Since running electrical cabling to offshore cage locations is not viable, the entire system operates on solar energy. Dahua solar panels charge on-site batteries, providing continuous power to cameras and network equipment at each cage station — with no connection to the grid required.
Network Antennas and Switching Infrastructure. All six marine stations are connected via Dahua network antennas, creating a unified communications layer across the entire operation. Real-time video feeds and operational data from every location are accessible simultaneously from a single point on shore.
Remote Feeding Operations. With live camera feeds from all six cage locations streamed to a single land-based control point, Gümüşdoğa operators can now conduct simultaneous feeding operations across all stations remotely — with no staff physically present at the cages.
Dahua DAO Communication Layer. The DAO system provides the reliable communication backbone that makes remote marine operations possible — handling the connectivity challenges specific to offshore environments where signal stability, physical movement, and weather interference make conventional networking approaches unworkable.
“Dahua’s thermal cameras made our work significantly easier — in terms of image quality and thermal precision, they can transmit objects to us very clearly even in temperature extremes. The AI-supported detection systems, especially boat detection, are something we use constantly.”
— Mert Deveci, Security Camera Maintenance and Management Specialist, Gümüşdoğa Su Ürünleri
The Outcome
Six Stations. One Control Point. Zero On-Site Personnel Required.
The Dahua deployment at Gümüşdoğa fundamentally changed how the company operates its marine farms.
Simultaneous multi-site visibility across all six marine stations — live, real-time, from a single location on land — replaced a fragmented, unreliable monitoring environment that previously required physical presence or accepted operational blind spots.
Fully remote feeding operations are now conducted across all six cage locations simultaneously from shore, eliminating the need for personnel to be physically present at each site during feeding cycles.
Solar-powered autonomy means the surveillance and monitoring infrastructure operates continuously with no grid dependency — removing the single largest infrastructure barrier to marine surveillance deployment.
AI-powered boat detection provides reliable perimeter security across open water, alerting to unauthorized vessel approach in conditions where human monitoring would require continuous staffing.
Dramatically reduced maintenance costs through hardware durability engineered for marine conditions — the primary operational cost driver under previous systems — combined with 24/7 technical support that eliminates the support gap that caused previous system failures.
“Thanks to its durability in harsh marine and weather conditions and its long service life, this was the factor that helped us reduce our costs the most. We operate six regions, each used as a station — and through network antennas, we can receive simultaneous images and data from all six locations at once. We can even conduct feeding from a single point on land, with no personnel at the cages. I believe we achieved this with Dahua.”
— Mert Deveci, Security Camera Maintenance and Management Specialist, Gümüşdoğa Su Ürünleri
Key Benefits
- Full remote surveillance and operational control across six offshore marine stations
- Solar-powered infrastructure requiring zero grid connectivity
- AI-enabled boat detection and thermal imaging in harsh open-water conditions
- Simultaneous remote feeding operations from a single land-based control point — no on-site staff required
- 24/7 technical support and fast maintenance response eliminating the operational downtime of previous systems
- Significant reduction in operational costs driven by hardware durability in marine environments
ICW Services Delivered
- B2B Success Story Strategy & Script Development
- On-Site Corporate Video Production (Marine Location)
- Post-Production & Editing
- Platform Delivery for Dahua Technology’s Global Corporate Channel
Industry Tags: Modern Security · Marine Operations · AI-Powered Surveillance · Solar-Powered Infrastructure · Remote Operations · Aquaculture · Corporate Video Production · B2B Storytelling